The history of The Everyday Special watch
Did you know The Everyday Special watch has been in our collection since 2010? Today we are sharing a bit of its history with you.
The Everyday Special has customisable watch hands, which makes it the perfect gift to celebrate a unique date or a special moment in time.
It is normally very popular with people who want to celebrate an event like a big birthday, an anniversary, or a graduation.
Over the years we have had a few different versions of the design, but back in 2010, when the watch was first launched, we made a limited edition series of 365 watches, one watch for each day of the year. On each time piece, the hour hand was a month and the minute a day.
As there was only one watch for each day of the year, if the day you wanted was sold out you missed your chance!
Since the watch was reissued, you now have the option to pick any text for the watch hands. Many people write special messages to their loved ones, or in-jokes on the watch hands (that are always a fun puzzle for our workshop team).
You can also choose the dial of your watch (black or white), the case (black or silver) and any strap from our collection.
When you order the watch through our website, you can also enter the text you want to appear on each hand and see a preview of how it will look before you purchase, this helps you to work out how long your message can be, to still be visible!
You can use non western characters and there is no strict limit on the number of letters but we generally recommend sticking to under 10 letters on the hour hand and 14 letters on the minute hand (it's easier to read and will look better).
The dial and personalised hands are printed individually and then the watch is assembled by our small team in the workshop.
To make it really special, (as if personalised hands weren't enough?) we also use a beautiful Swiss made mechanical movement to power the watch.
It's visible through the transparent case back, so you can admire the tiny beating heart of your watch whenever you pick it up.
Everyone has a special date that moves them when they see it - for some it could be a birthday, for others an anniversary, or it could even be that day which changed the course of your life. This watch lets you hold on to that date, transporting you back to it whenever you check the time.