Enjoy the ride
This playful watch was designed by Kristof Devos (the designer of A perfectly useless afternoon
The ferris wheel spins as time passes, acting as a reminder to live in the moment.
The two vibrant hands in the centre of the design display the time in the conventional way.
Enjoy the ride is powered by a Swiss-made automatic mechanical movement. This means the motion of wearing your watch provides the power to wind it up and keep your ferris wheel moving.
Kristof explains his inspiration for the design:
"This watch captures the most valuable lesson I’ve learned in my time here on earth: try to enjoy every single minute of your life, because it is not endless.
When I was thinking about this idea as a concept for a timepiece, I immediately thought of a ferris wheel.
It just felt right: as the wheel turns, time passes by.
This watch wants to be a kind reminder to put your worries aside, you are here and now, so you might as well enjoy the ride."
Enjoy the ride was made by us here in London, each layer of the design was printed individually, before being hand-assembled by our talented small team.
Kristof Devos is a Belgian Illustrator and Author. The core of his work is as a picture-book illustrator.
He creates books for children of all ages on themes such as friendship, death and standing up for yourself.
His work has been described as both quirky and modest. Once in a while he puts down his pencil and takes to the stage, giving public talks on diverse themes such as inspiration and imagination.
Kristof’s work has been translated into a number of different languages and his books are available in a number of countries around the world. His illustrations have been shown both domestically and in several international exhibitions.
His work has received multiple rewards, including a “White Raven”, a “3x3 Mag Merit” and an “Award of Excellence” by the prestigious Commarts Competition.
See more of Kristof's work here: kristofdevos.com
Size: medium / large
Mechanism: STP1-11 Swiss made automatic mechanical
Glass: sapphire (hard-wearing)
Case: stainless steel
Diameter: 40mm
Thickness (including glass): 11mm
Waterproof: yes! 5ATM
Band: 18mm blue nylon, orange stitch
Guarantee: 12 months - any problems after this time, we’ll be happy to help
We aim to dispatch all watch orders within 2-3 working days, where this isn't possible, we will try to inform you via email.
When your order is dispatched your tracking details will be updated.
Please allow extra processing time for watches with a customised engraving or strap, during busy sales periods this can sometimes take an extra 5-10 working days.
If you are in a hurry for your watch, please email us.
Shipping guide for watches:
United States & Canada: FREE Fedex Priority shipping, 1-4 working days
Mexico: $13 shipping to Mexico: Fedex Priority, 3-6 working days
Shipping guide for bands (unless purchased with a watch):
- FREE Royal Mail tracked, 5-10 working days
Shipping guide for t-shirts:
All t-shirts on our website are now printed and shipped by an external supplier inside the United States. This means that if you place an order for both a watch and a t-shirt, they will be shipped separately.
Our supplier uses a tracked service for all shipments and this usually takes a little longer than our watches. You can see an estimated timescale when you input your address at the checkout.
During busy sale periods dispatch may take a little longer (this is quite rare). These delivery times are a guide based on the Fedex and Royal Mail terms of service, products may, in some unusual cases take longer to arrive. If this happens, please get in touch.